Ubisoft’s foray into subscription services is causing ripples in the gaming world. While Ubisoft+ promises convenience and early access to titles like Prince of Persia, its hefty price tag and limited library leave players with a sense of unease. This article delves deeper into Ubisoft’s strategy, analyzing its merits and potential pitfalls.
Pros and Cons of the Model:
- Early Access: The appeal of playing Ubisoft’s latest titles days before others is undeniable. This exclusive perk adds value to the subscription, especially for die-hard fans.
- Budget-Friendly Options: The PC-specific plan is a welcome move for price-conscious gamers. However, at $7.99 per month, it still offers access to a significantly smaller library compared to competitors like Xbox Game Pass.
- Engagement Strategies: Ubisoft+ boasts millions of subscribers and impressive playtime hours. However, some speculate that this success stems from limited release options on Steam, forcing PC players to opt for Ubisoft’s platform.
- Shifting Consumer Habits: Ubisoft envisions a future where owning physical games becomes obsolete, akin to the music and movie industries. This “rental” model promises convenience, but raises concerns about long-term access and potential game removals.
The Comfort of Non-Ownership? A Cautious Approach:
Tremblay, Ubisoft’s subscription lead, emphasizes the “comfort” of not owning games. Players retain progress and saves, even after taking breaks from titles. However, this comfort hinges on the longevity of the service itself. Instances of game removals and service closures cast a shadow of uncertainty. Ubisoft’s own discontinuation of titles like Memorium serves as a stark reminder.
Conclusion:
Ubisoft+ offers an appealing, yet precarious, way to experience Ubisoft’s games. Weighing the convenience against the limitations is crucial. While early access and cost-friendly options are tempting, users must remember that subscriptions are temporary. Owning games, while seemingly cumbersome, guarantees perpetual access and a sense of personal investment. Ultimately, the choice between comfort and control lies with the gamer.
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